ö Clever / SH!T LIGHT ft. Brandon Semenuk

ö Clever / SH!T LIGHT ft. Brandon Semenuk

Posted by Chromag Bikes on

The name says it all. Shot in the worst light possible - midday glare, blown shadows, and zero forgiveness. Instead of chasing golden hour, we leaned into the harshest conditions summer could throw at us and made that the focus. The result is a piece that highlights riding in less-than-ideal conditions and turns it into something raw and unique.

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Three Chromag riders.  One of the biggest events in Freeride.

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